Design, Art Direction
This holiday direction blends the joy of discovering the perfect gift with the excitement of holiday gifting, making Harry’s the standout choice. Inspired by the "iSpy" game, this campaign creates a playful experience for customers, making the search for the perfect gift as delightful as the gift itself.
From concept to finalization, I created visual systems to ensure design consistency across all channels, maintaining a cohesive language and brand experience for this years Holiday 2024 campaign.
Art Direction, Designer: Monica Han
Copywriter: Audrey Siaw-Asamoah
Photographer: Wyatt Mangum
Producer: Maddy Boardman
Stylists: Sonia Rentsch, Lucy Krebsbach